McDonald's 2016 Lifetime Achievement Award winner Herbie Montgomery has a simple message for the future
McDonald’s Community Football
30 November 2016

McDonald's 2016 Lifetime Achievement Award winner Herbie Montgomery has a simple message for the future

Look after the kids and they will look after us...



One of grassroots football’s biggest heroes insists we must look after the next generation now, so they look after us once they grow up.

Llandudno Town stalwart Herbie Montgomery, who was the winner of our 2016 McDonald’s Lifetime Achievement Award, says: “I look at the children at our club and say that's our future.

“If we don't put them on the right line, they're going to go wrong.

“I know that if we help the children, they'll help us when they grow up.

“That's why I joined this football club and I'll stay there until the day I die.”



Herbie took over the club with his late wife Molly in 1999, when it was on the brink, but since has worked hard to secure sponsorship and build up the Maesdu Park ground, that welcomed European football for the first time this season.

And despite suffering two heart attacks last year, Herbie continues to work tirelessly to see his community club grow.

He said: “I've got a big family in Llandudno. There must be about 60 of us all in the one estate. I love the people and I've had the feeling of enjoyment there.

“It's fantastic to know you've contributed something to your community and the award brings back great memories for me.

“My wife introduced me to the club and after she died I continued there myself.”



Llandudno are now in their second campaign in the top-flight Welsh Premier League and qualified for Europe at the end of their first season.

Proud Herbie said: “We've achieved a place that's unbelievably good for our own community.

“Now we run eight or nine different teams out of Llandudno FC.



“All the children in our area are able to come along whenever it suits them.

“There's nobody kept out or nobody not allowed.

“The groundsmen used to tell people to get off the pitch but now it doesn't matter how many get on it, we let them play.”


McDonald's 2016 Lifetime Achievement Award winner Herbie Montgomery has a simple message for the future
McDonald's 2016 Lifetime Achievement Award winner Herbie Montgomery has a simple message for the future